A Study on Entrepreneurial Challenges of Floriculture in Odisha.
Dr Nishi Kanta Mishra , Mr Durga Prasad Mishra, , ,
Floriculture is the activity of planting and growing of flowers for business purpose. Odisha is a state which has rich potentiality for flower farming and marketing. Considering the demand and scope of flowers in the state the govt. has also made some policy for floriculture under the department of Horticulture. Floriculture provides ample opportunity not only for farming benefit but also vast employment to the people of the state. Flowers like rose, marigold, jasmine, lotus and champa are some of the flowers which has a large demand over the years and now it has been meant for export purpose. The agro climatic condition of the state is suitable for flower plantation and it is rising day by day to meet the domestic demand as well as the demand of the entrepreneurs of the state. Now floriculture is absolutely meant for commercial purpose where small and medium entrepreneurs depend on this farming activity.
Dr Nishi Kanta Mishra , Mr Durga Prasad Mishra," A Study on Entrepreneurial Challenges of Floriculture in Odisha”, International Journal of Computer Engineering In Research Trends, Volume 3, Issue 8, August-2016, pp. 419-424
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